My full name is Jacob Winneche. Most people know me as "Pimp". The former pro player for Team Liquid and Dignitas. The analyst on the desk at the Majors. The guy who lived and breathed Counter-Strike.

For years, my world was defined by gaming. It was a life of high pressure and incredible highs, but it came at a cost. The "pro gamer" lifestyle caught up with me. I was successful in the game, but my body needed a change.

I traded the gaming chair for a bike saddle and the mouse for running shoes. I applied the same obsession I had for mastering CS:GO to this new obsession. What started as a weight-loss journey turned into a hunt for the ultimate test of endurance, Ironman.

Today, my stats look different. It’s no longer about K/D ratios; it’s about heart rate zones, watts per kilo, and transition times.

Transitioning from professional gaming to endurance sports changed my life, but one thing remained the same. Gear matters.

What I wear is one of the most critical parts of my setup. When you are spending countless hours on the road, or running intervals, comfort and performance become non-negotiable. If the gear distracts you, you can't perform.

You guys have seen the journey on my streams and YouTube channel—the sweat, the suffering, and the milestones. I want to show you exactly what helps me push those limits.

I am hyped to share my absolute favorite FUSION products with you. These are the items that get me through the training sessions that no one sees. I hope you enjoy them as much as I do.